Table of Contents: Search Benchmark Guide 2007: Executive Summary: Top 7 Search Marketing Insights for 2007The Search Marketing Glossary Chapter 1: The Business of Search – Budgeting, Issues & Outsourcing Search Chart: 2006 Search Spending Chart: Projected Search Spending in 2010 Chart: Spending on Search by Tactic Chart: SEO Spending as % of Paid Search Chart: Marketers Look at 2007 Search Spending Chart: Where is Search Spending Growth Focused? Chart: Online Share of Marketing Budget – Averages Chart: Online Share of Marketing Budget for B-to-C Companies Chart: Online Share of Marketing Budget for B-to-B Companies Chart: Business to Consumer Companies – Search Share of Online Budget Chart: Business to Business Companies – Search Share of Online Budget Chart: Many Hats – the Roles of Search Marketers Table: Why Search Marketers are Mobile (Salaries and Demand) Chart: Impact of the SEM Labor Shortage Chart: Challenges in Search Marketing Chart: How Marketing Investment is Changing

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